Physician Builder Spotlight: Farshid Kazi

We’re shining light on MD-entrepreneurs! Each week, we feature an entrepreneurial doctor who’s building a cool product, company, or working on a big idea that you definitely want to know about. This week, meet Farshid Kazi, founder of DoctusTech (more on the company’s mission below!). You can connect further with Farshid on LinkedIn.

1. Farshid, what inspired you to become a physician entrepreneur? Like many physicians, I was initially drawn to medicine to help people in vulnerable moments. But as I spent more time in the clinic, I encountered a recurring frustration: I could only help one patient at a time, while administrative burdens and system inefficiencies continued to grow. Conversations with colleagues revealed that these were systemic challenges. I saw an opportunity to use technology to meaningfully address many of these barriers and create solutions informed directly by clinical experience. So, transitioning into entrepreneurship became a way to extend the impact of my work beyond individual patient encounters, thereby helping to improve both care delivery and the physician experience on a broader scale.

2. Tell us what your company does and the problem you're trying to solve. DoctusTech helps physician organizations succeed in value-based care by reducing the administrative burdens that take time away from patients. In risk-based models, accurate HCC coding, proper documentation, and timely gap closure are essential, but they often overwhelm physicians and staff. We provide a suite of services that combines HCC education, AI-powered point-of-care insights, and automated compliance reviews, all integrated directly into existing clinician, coder, and scribe workflows. By fitting into how providers already work, we deliver measurable results: 90% data accuracy, 200% improvement in coder output, and 90% gap closure rates. Our goal is simple: let clinicians focus on patient care while organizations succeed in value-based care.

3. What's your advice to anyone who's thinking about entrepreneurship or a nontraditional career in medicine? Early in my career, one of my mentors told me: Do right by your patients, and the money will follow. At the time, I was learning to balance the pressures of cost containment with doing what was best for each patient. He reminded me that real value comes from consistently making decisions based on patient needs. Sometimes that meant ordering more tests, sometimes fewer, but always with the patient’s best interest at the center. Over time, better outcomes — and even financial results — naturally followed.

That same principle has guided me as an entrepreneur. Healthcare is complex, highly regulated, and deeply personal. You can’t force hypergrowth in this space. Real, lasting solutions take time to build, test, and earn trust. In early stages, it’s tempting to over-customize for your first clients or to prioritize the needs of decision-makers who control budgets. But success ultimately depends on whether the solution works for the clinicians and care teams who use it every day. If adoption is hard, no amount of executive buy-in will save you. My advice: Stay patient, stay focused on solving real problems for real users, and build solutions that create true clinical and operational value. When you do that, business growth tends to follow as a natural outcome, just like in patient care.

4. How can a physician get over the "start" problem and overcome their biggest fear to start a company/organization? Physicians have a unique advantage when it comes to entrepreneurship: we live the problems we aim to solve every day. We see firsthand where patients struggle, where systems break down, and where care falls short. That perspective allows us to identify meaningful problems that often go unnoticed from the outside. The key is to stay curious and critical of the patterns you observe. Validate whether others, colleagues, care teams, or organizations are experiencing the same challenges. Once you’ve identified a true problem, design a simple way to test your solution and measure its impact. If the results show real value, trust your instincts and commit. Like patient care, building something that makes a lasting difference requires focus, discipline, and full engagement.

5. What's the #1 lesson you've learned since building your company that wasn't obvious to you before? Success is one-third team, one-third product, and one-third luck. While luck is out of your control, you can be deliberate about building the right team and the right product. The more intentional you are about those two, the better positioned you’ll be to capitalize when luck shows up.

6. Name the top resources you found most helpful to get going as an entrepreneur. Healthcare-focused podcasts have been invaluable. Hearing how others are tackling challenges in the space makes entrepreneurship feel less daunting and often sparks new ideas. I’ve also found value in reading a broad range of sales and marketing books, which helped me build a strong foundation for customer development, positioning, and growth. Finally, I’ve gravitated toward books and podcasts that explore purpose and founder journeys. Learning how others have handled the ups and downs of entrepreneurship, and what they’ve learned along

the way has been incredibly insightful. You only get one shot at this journey, so learning from others allows you to optimize not just for business outcomes, but for the personal meaning behind the work. Reach out, and I’m happy to give some specific recommendations 🙂

7. How can other physicians support you? Let others know how to get in touch. Feel free to connect with me on LinkedIn, I’m always happy to share experiences or help however I can. The best way to support DoctusTech is simply by staying curious. If you’re part of a physician organization exploring ways to improve value-based care performance, I’d be glad to have a conversation and show how we’re helping others succeed.

Connect with Farshid on LinkedIn and learn more about his company here.